The retail department at Savills supported the arrival in Portugal of a unique global wellness and balneotherapy concept: BEER & WINE SPA LISBON, a space that combines tradition and innovation in an environment designed to revitalise body and mind. The brand chose Rua do Alecrim, in the heart of Chiado, for the opening of its first store, occupying a total of 340 sqm dedicated to a truly unique sensory experience.

This will be the first BEER & WINE SPA in the world, a project that evolved from the original Beer Spa concept, which originated in the Czech Republic. Lisbon has now become the perfect setting to introduce a new element: wine - enriching the sensory experience and reflecting Portuguese cultural heritage. With this new approach, clients can choose between beer or wine-based treatments, ensuring a unique, personalised and memorable experience.

The story of BEER & WINE SPA LISBON begins with Lee Anderson and Pedro Ruiz, two foreign entrepreneurs who first visited Portugal during the pandemic. What was supposed to be a short stay turned into something much bigger - they fell in love with the country and its people. Inspired by Lisbon’s vibrant energy, they launched their first business in 2022 in Lisbon and, after a brief return to Spain, they moved back to Portugal full-time, driven by the vision of expanding their creative business ideas, including this new wellness concept.

This opening strengthens the city's position as one of Europe’s leading lifestyle destinations, where wellness and originality go hand in hand. Located in one of the most iconic neighbourhoods of the capital, the new space aims to attract both residents and tourists and quickly become a must-visit destination for lovers of extraordinary and unforgettable experiences.

Inspired by the traditional spas of Northern and Eastern Europe - where beer baths are a common practice - BEER & WINE SPA promises to win over locals and visitors alike with a new approach. The result is a deeply relaxing experience that improves circulation, relieves muscle tension and nourishes the skin.

Pedro Ruiz, Founder of BEER & WINE SPA Lisbon, comments: "Bringing the BEER & WINE SPA concept to Lisbon is the realisation of a vision that began with a deep connection to Portugal and its creative energy. What started as a temporary visit during the pandemic quickly turned into a lasting bond with the city and its people. Inspired by Lisbon’s vibrant atmosphere and innovative spirit, we began developing unique leisure and hospitality concepts that reflect our passion for original and meaningful experiences. BEER & WINE SPA is our most ambitious project to date. We are proud to have chosen Rua do Alecrim, right in the heart of the city, as the starting point for what we hope will become a global experience rooted in the Portuguese soul."

Maria Luísa Branco, Retail Associate at Savills Portugal, states: "Savills is committed to adapting to the needs and goals of each client, keeping up with trends and new market concepts. A great example of this was our involvement in the opening of the world’s first BEER & WINE SPA in Portugal - an innovative balneotherapy concept that helps relieve urban stress. It is a unique project that reflects the client’s visionary spirit and the versatility of the Savills team in bringing bold and distinctive ideas to life."